SEO stands for search engine optimization. This is a process that helps to improve the volume and the quality of traffic to a website from several search engines through natural search results. If a websites comes in the top ten ranking then that site will get more and more traffic. The search may be industry specific or rather subject specific.
SEO is a vast concept where internet marketing plays a small part in it. SEO basically conceive how an search engine works and what people are searching through the web. Basically SEO or optimization of a website involves editing the html code and the content that will give the maximum relevancy to a certain keyword.
The search engine optimization was started by the webmasters and the content writers in the mid of 1990. But starting from that period till date the SEO industry or total optimization process has gone through several changes. Different search engines have different algorithems. At present Google is one of the best search engines. It has a very complex and strange algorithm. Till date no one has been able to discover the Google algorithm. It has been noticed that Google's policy regarding the quality of a site is very strict. It always try to ensure that if any visitor is landing on a certain page through Google search then he is just getting the quality information that he was actually looking for. So if you are going to select an SEO then make sure that he or she is well aware of the past and the present of SEO world. Otherwise your site may be banned by Google.
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